
Holistic Women's Business
Welcome to the Holistic Women’s Business podcast, for soul-inspired women in business over 40. Because it's time to step into your unique potential and create the freedom and fulfilment you deserve without depleting your energy. I’m your guide Melanie Campbell.
Join me each week to hear my practical insights and tips to align your business with who you are. You’ll also hear inspiring chats with my favourite people.
I'm an alchemist who weaves logic, intuition and insight with over 23 years of qualifications and experience from copywriting to Human Design to perimenopause health to content marketing to natural therapies plus so much more.
I want to help you because I know what's possible. When I turned 43, my energy seemed to disappear overnight and I was struggling with strange symptoms that turned out to be a combination of burnt out adrenals and perimenopause.
After 5 years of exploring and experimenting, I discovered how to overcome burn out and take charge of perimenopause. I turned it into an opportunity to listen to my intuition and create my own unique path to clarity, freedom and confidence. It was the beginning of doing business and life in a way that felt aligned with me.
Now I’m here to help you create your own unique path to a soul-inspired business that feels right for you. Because your favourite age can be now. I’m here to show you how.
Are you ready to join me on the adventure of business and life after 40? Let’s get started.
If you have questions, you can get in touch with me here:
https://www.melaniecampbell.com.au/contact-melanie
Holistic Women's Business
HWB 26: Why your authentic voice is essential in an AI world and how to choose connection over volume on social media.
Are you tired of the pressure to do more on social media because AI can supposedly create all of your content for you?
In today’s episode, I’m sharing my thoughts on why AI isn’t a replacement for your unique insights and voice and how you can show up online without burning out.
I’ll share my favourite way to be visible on social media without the pressure of constant content creation and posting. Because when it comes to content outsourcing, social media is often the first to go. I believe you can do less and do it with authenticity.
ChatGPT and other AI platforms have their place but your unique words and perspective matters. It’s why your inspiration and ideas need to start with you first.
4 things I’ll cover in this episode are:
1..Why your unique voice and perspective matters when you’re creating content for your business.
2..How to bring back the social part of social media by lifting people up and starting conversations instead of getting stuck in the constant posting cycle.
3..How to use ChatGPT or a VA to support you with content creation rather than replace your unique thoughts and perspective.
4..Why it’s important to say no to the pressure to post more with AI and work in flow with your energy and purpose.
For more tips on value-led content, listen to episode 25: Build connection through value-based content marketing with Mel Daniels.
For tips on using ChatGPT without losing your authentic voice, listen to episode 17: Authentic ways to use ChatGPT without losing your unique voice.
Do you have questions on how to be authentically visible online without burning out?
I’m here to help you get started. You can ask me your questions here:
https://www.melaniecampbell.com.au/contact-melanie
Do you want to learn how to use ChatGPT without losing your authentic voice?
I created my online course, ChatGPT with Authenticity, for you. You can get the essential details here:
melaniecampbell.com.au/learn-chatgpt-with-authenticity