Holistic Women's Business
Welcome to the Holistic Women’s Business podcast, for soul-inspired women in business over 40. Because it's time to step into your unique potential and create the freedom and fulfilment you deserve without depleting your energy. I’m your guide Melanie Campbell.
Join me each week to hear my practical insights and tips to align your business with who you are. You’ll also hear inspiring chats with my favourite people.
I'm an alchemist who weaves logic, intuition and insight with over 23 years of qualifications and experience from copywriting to Human Design to perimenopause health to content marketing to natural therapies plus so much more.
I want to help you because I know what's possible. When I turned 43, my energy seemed to disappear overnight and I was struggling with strange symptoms that turned out to be a combination of burnt out adrenals and perimenopause.
After 5 years of exploring and experimenting, I discovered how to overcome burn out and take charge of perimenopause. I turned it into an opportunity to listen to my intuition and create my own unique path to clarity, freedom and confidence. It was the beginning of doing business and life in a way that felt aligned with me.
Now I’m here to help you create your own unique path to a soul-inspired business that feels right for you. Because your favourite age can be now. I’m here to show you how.
Are you ready to join me on the adventure of business and life after 40? Let’s get started.
If you have questions, you can get in touch with me here:
https://www.melaniecampbell.com.au/contact-melanie
Holistic Women's Business
HWB 45: Messaging with soul: How to connect with your ideal clients by sharing your unique voice.
Do you want to connect and nurture your ideal clients through messaging that aligns with who you are?
I created this episode for you because authentic messaging is a common ingredient that’s missing for many of the heart-led women I work with. And I’ve been there too. The reason is, we get told that we have to copy and paste our ideal client’s words to create our messaging instead of connecting with our own unique voice.
I believe that when your words come from your heart and soul they have the power to connect deeply with your ideal people. It’s why I help women, like you, to find your authentic voice.
Today, I’m sharing why this is so important and my favourite tips to help you create messaging with soul in your business.
3 things I chat about in this episode are:
1..Why your messaging needs to come from your heart instead of copy pasting your ideal people’s exact words.
2..My favourite tips on how to allow your authentic voice to shine through in your messaging so you can stand out in your space.
3..How to refine your existing content so it sounds more like you and creates genuine connection with your ideal people.
Do you have questions on how to create messaging with soul for your business?
I’m here to help you get started. You can ask me your questions here:
melaniecampbell.com.au/contact-melanie
Do you want tips on heart-aligned selling?
For tips on creating your authentic sales or invitation page, listen to HWB Episode 17. I've added the link for you below:
HWB 16: Create a soul-aligned sales page for your website
Do you want to learn how to use ChatGPT without losing your authentic voice?
I created my online course, ChatGPT with Authenticity, for you. You can get the essential details here:
melaniecampbell.com.au/learn-chatgpt-with-authenticity