Holistic Women's Business
Welcome to the Holistic Women’s Business podcast, for soul-inspired women in business over 40. Because it's time to step into your unique potential and create the freedom and fulfilment you deserve without depleting your energy. I’m your guide Melanie Campbell.
Join me each week to hear my practical insights and tips to align your business with who you are. You’ll also hear inspiring chats with my favourite people.
I'm an alchemist who weaves logic, intuition and insight with over 23 years of qualifications and experience from copywriting to Human Design to perimenopause health to content marketing to natural therapies plus so much more.
I want to help you because I know what's possible. When I turned 43, my energy seemed to disappear overnight and I was struggling with strange symptoms that turned out to be a combination of burnt out adrenals and perimenopause.
After 5 years of exploring and experimenting, I discovered how to overcome burn out and take charge of perimenopause. I turned it into an opportunity to listen to my intuition and create my own unique path to clarity, freedom and confidence. It was the beginning of doing business and life in a way that felt aligned with me.
Now I’m here to help you create your own unique path to a soul-inspired business that feels right for you. Because your favourite age can be now. I’m here to show you how.
Are you ready to join me on the adventure of business and life after 40? Let’s get started.
If you have questions, you can get in touch with me here:
https://www.melaniecampbell.com.au/contact-melanie
Holistic Women's Business
HWB 62: How to create a heart-led conversation starter instead of an elevator pitch with Cat Matson
Are you struggling to create an elevator pitch because you don't want to feel like you're selling?
Today's conversation with Cat Matson is for you. Join us to hear how you can create a heart-led conversation starter instead of an elevator pitch.
Which means you don’t need to come up with the perfect script or feel like you have to sell. Instead, it’s about creating genuine connections with the people you're here to help.
Cat is an Authentic Speaking Mentor and Coach who helps heart-led change makers and humble leaders to change their world one conversation at a time.
I’ve experienced Cat’s work for myself so I know she values authenticity and connection as much as I do. It’s why I invited her to discuss this important topic.
3 things we chat about in this episode are:
1..Why authentic conversations are essential for creating connection in heart-led business and why you don’t need a traditional elevator pitch.
2..Our simple tips to help you share what you do, who you help and authentically showcase your expertise.
3..How you can use a meaningful creative title to spark interest and give your ideal people a simple way to understand what you do.
Do you want to connect with Cat?
You can find her here:
https://www.catmatson.com.au/
Do you have questions on how you can create heart-led connection phrases for your business?
Please send me your questions and I’ll help you get started. You can contact me here:
melaniecampbell.com.au/contact-melanie
Would you like to authentically use ChatGPT as an assistant in your heart-led business?
My self-paced online course, ChatGPT with Authenticity, is for you. To discover how it works, please click the link below:
melaniecampbell.com.au/learn-chatgpt-with-authenticity