Holistic Women's Business

HWB 74: How to use core content to build connection with your ideal clients without social media with Mel Daniels.

Melanie Campbell Episode 74

Are you looking for a heart-led way to connect with your aligned clients without social media?

Today’s conversation with Mel Daniels, Heart-led Content Strategist, is for you.

Creating the right content for your business isn't just about being seen. Core content helps you build genuine connection with the people who are aligned for you.

In this episode, we chat about how you can use core content in your heart-led business as a purposeful and sustainable strategy instead of relying on social media.

Mel Daniels is a Heart-led Content Strategist for big-hearted women in business. Her specialty is helping you grow your business with authentic content that feels easy because it aligns with your personality, your energy and your resources.

Her superpower is creating practical strategies that help you pull your valuable content ideas out of your head and share them in a way that shows your unique value and builds connection with your ideal people.


3 things we chat about in this episode are:

1..Why social media is so draining and how we can focus on core content as an effective alternative for building connection.

2..Mel and I share which platforms we prefer for sharing heart-led content in our own businesses.

3..Why it’s important to create a core content strategy that aligns with your values, time and energy and how to get started.


Listen to Mel Daniel’s podcast, The Powerful Content Podcast, for practical and sustainable content tips.
The Powerful Content Podcast

Join Mel’s membership, The Content Effect, for heart-led community, content strategies and support.
The Content Effect


Do you have questions on how to create core content for your heart-led business?

I’d love to hear from you. Please send me your questions by clicking on the link below:

melaniecampbell.com.au/contact-melanie

Would you like to authentically use ChatGPT as an assistant in your heart-led business?
My self-paced online course, ChatGPT with Authenticity, is for you. To discover how it works, please click the link below:

melaniecampbell.com.au/learn-chatgpt-with-authenticity